So, have you watched any good books lately? Authors are starting to use book videos to entice potential readers. Just recently, Sandra Brown did a book trailer for her newest release Play Dirty. She also gives readers a behind the scenes look at her writing process, too. This concept is nothing new but are we going to start seeing more authors/publishers utilize book trailers to entice readers for their upcoming books? You know you’d love to see a book trailer for JR Wards books. Not that she needs the hype thanks to Sybil and many of her fans online.
I’ve never given much thought to book trailers. I have noticed many of them cropping up lately. I think it’s a neat marketing tool to entice new readers but it’s not for me. First, I wouldn’t want to listen to silly dialogue or have actors portray characters from the book while having to endure bad background music. It would have to have the right balance between intrigue and suspense that isn’t overly long. I still prefer reading excerpts and really like the HarperCollins “Browse Inside” technology that allows for readers to flip through pages of the book. So how do you feel about book trailers? Do they entice you to buy the author’s new book? Or are you like me, neutral on the matter.
[tags]Book Trailers, HarperCollins[/tags]